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White Mountain Tours Ltd. Privacy Statement

White Mountain Tours Ltd (White Mountain Adventures) respects your right to privacy and values our relationship with you, the individual. We recognize and appreciate that you may have provided, and over time may continue to provide us with personal information such as your name, date of birth and contact information, information relating to sales or inquiries, financial details and demographics; or indicated interest in specific travel and tourism related products. In securing this data, White Mountain Adventures respects and makes every effort to uphold your need for confidentiality. This ‘Privacy Statement’ is intended to provide clarification of how, why and what type of personal information White Mountain Adventures collects in the course our day-to-day operations.

Our Commitment To Protecting Your Privacy

1. White Mountain Adventures will not collect, use or disclose your personal information for any other purpose than those outlined below, except with your consent.

2. White Mountain Adventures will make every effort to protect your personal information against loss or theft.

3. White Mountain Adventures will make every effort to safeguard your information from unauthorized access, disclosure, copying, use or modification.

4. White Mountain Adventures will endeavour to keep your personal information as accurate and up-to-date as possible for the purposes identified above.

5. White Mountain Adventures will respect your request to access personal information in as timely fashion as reasonably possible.

Why We Ask For Your Personal Information

We may ask for and use your personal information for the following reasons:

1. To assist in delivering the products and services you have requested;

2. To improve our customer satisfaction levels and maintain a responsible relationship with you;

3. To understand your needs and preferences in an effort to serve you better;

4. To manage and develop our business, product and service offerings;

5. To satisfy regulatory obligations and legal requirements;

6. To assist in issues relating to your personal safety.

Ways You Provide Us With Personal Information

There are a number of ways in which White Mountain Adventures gathers personal information; for which the purpose, circumstances, retention and safekeeping are determined in advance. Personal information shall be retained as long as necessary to provide the services requested and fulfill all administrative requirements resulting from your request.

1. By making a reservation through our Banff office.

2. By reserving a trip package through a company that resells our trips and activities.

3. By completing and returning customer satisfaction surveys and comment cards.

4. By requesting brochures or information.

5. By participating in a marketing campaign.

6. By requesting information or making a reservation through our websites. Our websites are:
www.whitemountainadventures.com
www.rockiesteambuilding.com
www.sunshinemeadowsbanff.com

Sharing Your Personal Information

Your name, email address or any other information you may have shared, or choose to share with us in the future, will never be sold, traded, rented, given away or used for any other purpose than to provide you with the information or services you have requested or is required by law.

White Mountain Adventures may have occasion to use and disclose your personal information for the following purposes:

1. To provide the services you have requested; this may include the disclosure of required personal information to third parties as deemed necessary to fulfill your request;

2. To complete necessary activities to administer those services;

3. To conduct research, develop, manage, protect and improve our services;

4. To conduct customer satisfaction surveys and evaluations (unless you have opted-out);

5. To deliver requested benefit and/or product information (unless you have opted-out);

6. To satisfy credit reporting and fraud checking agencies;

7. To satisfy debt collection agencies, if you fail to pay monies owed to Brewster;

8. To provide assistance in an emergency that threatens life, health or security of an individual;

9. To provide government, regulatory and law enforcement agencies with information where the disclosure is required or authorized by law.

Your Choices & Accessing Additional Information

Your Choices

If you prefer that we do not use your personal information to alert you to special travel and tourism-related activities or marketing campaigns to increase the awareness of White Mountain Adventures and its product offerings, you may request that we remove you from all such contact lists.

It is understood that if you do not notify White Mountain Adventures, we will consider you to have consented to our continued use and disclosure of your information as outlined within this Policy Statement. At all times, it is your choice whether or not you provide us with your personal information.

Access to Further Information

White Mountain Adventures is committed to protecting information under our control and has designated Gordon Stermann, President to act as Privacy Officer with regard to the federal Personal Information Protection and Electronic Documents Act (PIPEDA) and Alberta’s Personal Information Protection Act (PIPA).

To inquire about White Mountain Adventures’ privacy practices, provide feedback or comments or inquiry about access to your personal information, the following methods are available:

Email: Gordon@whitemountainadventures.com
Fax: 1-403-760-4409
Mail: Privacy Officer, White Mountain Adventures
P.O. Box 4259, 122a Eagle Street, Banff, AB T1L 1E6 Canada

Additional information regarding the federal Personal Information Protection and Electronic Documents Act (PIPEDA) may be found by visiting www.privcom.gc.ca. Additional information regarding Alberta’s Personal Information Protection Act (PIPA) may be found by visiting www.psp.gov.ab.ca.

White Mountain Adventures reserves the right to update or modify this Privacy Statement at any time. White Mountain Adventures assumes no liability for interpretation, alteration or misuse of information transmitted over the Internet. While every effort to provide clarification and further explanation of this Privacy Statement shall be made, White Mountain Adventures assumes no liability for individual interpretation of this Statement.

Secure Infrastructure - Our Internet infrastructure is built upon industry standard applications and databases. We have also deployed a firewall solution to further protect our website from unauthorized external access.

Secure Socket Layer (SSL) Site and Digital Certificates - When sending personal information, White Mountain Adventures employs the latest in Internet encryption. Our Online Reservation applications are optimized for Internet Explorer (IE) 5.x or greater. To download a newer version of Internet Explorer Click Here

Other Web Sites – White Mountain Adventures’ web site includes links to other third party sites that are not governed by this privacy statement. White Mountain Adventures’ privacy policy will not apply once you leave White Mountain Adventures’ web site. White Mountain Adventures shall not be responsible for the privacy practices of other third party web sites. We therefore suggest that you examine the privacy policies or statements of those sites to better acquaint yourself with their information collection, use and disclosure practices.